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Working with dataTypes of data  |  Managing data

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 Breaking news

Profiling tool personalises health fund premiums20 Apr

A new health cover profiling tool that enables insurers to personalise quotes using household spending habits in the areas policy-holders live, work and play is set to transform the industry.

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Uni apps leave students with no more excuses11 Mar

University students better start setting the alarms on their smartphones because the ‘I got lost’ excuse for missing lectures will soon be as redundant as a street directory.

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 Maps in action 

Direct messaging dictates dinner decisions

 

Demographic profiling has been used to improve advertising ROI for one of Australia’s largest fast-food chains.

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