Solutions for Franchises
Franchised organisations are constantly looking for ways to grow their business, and strong geographic understanding is critical to facilitate any successful expansion.
Location intelligence allows decision-makers to effectively evaluate proposed development sites, and enables the monitoring of sales performance data across territories.
It also ensures customers can locate businesses and branches with ease – helping to strengthen brand loyalty and improve levels of satisfaction.
Learn more about the location-based products and services MapData Services offer, and discover how they can strengthen your organisation.
Pinpoint the best sites for new business ventures.
Truly understand who your customers are and where they spend their money.
HERE Location Platform
Access real-time maps and data to inform business decisions with the most accurate information available.
Enjoy expert data management support and customised business solution development.
Optimise your conversion rates by understanding visitor trends, exterior traffic flow and customer behaviour during peak periods.
Locators drive greater business to Caltex
MapData Services has worked with Caltex for more than a decade, implementing mapping technology across their various online communication channels. Our relationship started when Caltex came looking for a way to provide their customers with easy access to information on all 1,800 of their StarCard accepting sites.
Mapping app helps Crust rule supreme
Multi-award winning franchise, Crust Gourmet Pizzas, approached MapData Services in January 2009, seeking an innovative way to manage its franchise territories. Firstly, they required a way to effectively analyse and assign sales territories. Secondly, they needed a mapping solution that could integrate with their online ordering system, to ensure that when customers entered their addresses in an online form, the correct details of the nearest store would be returned.